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Snus Among Footballers: 5 Interesting Facts about Snus and Football

Aug 28, 2024 | News

Snus among footballers

In recent years, nicotine pouches and snus among footballers has become increasingly popular, raising questions and curiosity about why these athletes are turning to this substance. Snus, a form of smokeless tobacco, is particularly popular in Scandinavian countries, but its use has spread widely, even among elite athletes. This article delves into the reasons behind the rising use of snus among footballers and presents some intriguing facts about its prevalence in the sport.

The Popularity of Snus Among Footballers

Snus has become a topic of discussion in football circles due to its growing popularity among players. This smokeless form of tobacco is often used discreetly, placed under the upper lip, and does not require spitting like other forms of smokeless tobacco. The use of snus is not just limited to Scandinavian players but has spread across various football leagues, including the Premier League and other top European competitions.

Interestingly, snus use is not limited to traditional tobacco snus; many footballers are turning to tobacco-free nicotine pouches, often seen as a less harmful alternative. These nicotine pouches, also known as white snus, differ from traditional Swedish snus in that they do not contain tobacco but still deliver nicotine to the user. This distinction is important, as the absence of tobacco in white snus is often marketed as a healthier option, although it still carries the addictive properties of nicotine.

Interesting Facts About Snus and Football

  1. Snus Among Footballers: Professionals
    A study revealed that around one in five professional footballers currently use snus, tobacco-free nicotine pouches, or both. The research, which included both male and female players, suggested that the actual number might be higher, as some athletes may not admit to using them. Among the 628 male players surveyed from Premier League or EFL clubs, 18% reported using snus or nicotine pouches. The numbers were slightly higher among female players, with 22% of the 51 Women’s Super League players questioned admitting to using these products.Mental readiness was cited as a key perceived benefit of using snus by 29% of the male players and a significant 55% of the female players. This suggests that many athletes believe snus helps them maintain focus and calmness in high-pressure situations.
  2. Jamie Vardy and His Snus Admission
    Leicester City striker Jamie Vardy brought the use of snus into the spotlight when he admitted in his autobiography that he used it to help him “chill out.” Vardy was even photographed carrying snus during Euro 2016. However, following negative media coverage, Vardy stated that he had stopped using it. His admission highlighted the prevalence of snus among footballers and sparked discussions about its effects and acceptability in the sport.
  3. Snus Use Spotted During Premier League Matches
    The use of snus is not always hidden. For instance, Aston Villa’s Bertrand Traore and Newcastle’s Mark Gillespie were both seen appearing to place something in their mouths during recent Premier League games, leading to speculation that they were using snus. Such incidents suggest that snus is being used even during matches, possibly as a way to stay calm or maintain focus.
  4. Lee Johnson’s Estimate on Snus Usage
    Lee Johnson, a football manager with firsthand experience, has estimated that 35% to 40% of players are using snus, though he believes the actual numbers are likely higher. Johnson’s comments reflect the pervasive nature of snus among footballers, where players may be reluctant to disclose their use due to the potential stigma or consequences.
  5. Attempts to Ban Snus at Football Clubs
    According to a report by The Athletic, one club attempted to ban snus among footballers only to realize that its use was so widespread ‘ that enforcing the ban was nearly impossible. Players were reportedly seen openly using snus on the team bus on the way to matches, with an extra-strength variant called Siberia being particularly popular. Even coaches were known to join in. Eventually, the club lifted the ban, agreeing to tolerate snus use as long as it was kept out of the public eye, underscoring the difficulty of curbing its use.

Conclusion

The use of snus among footballers is a growing trend, driven by its perceived benefits such as improved mental readiness and stress relief. While some players openly admit to using it, the actual prevalence might be even higher than reported, given the discreet nature of snus. As more research emerges, it will be interesting to see how the football community addresses the use of snus, especially with growing concerns about health and performance ethics.

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